02 Jan 2026

The Gold Rush Continues at Spicer Cole

With gold prices remaining at record highs, there has never been a better time to take a fresh look at the jewellery you’re no longer wearing and discover what it’s really worth!

At Spicer Cole Fine Jewellers, we make selling your gold simple, transparent, and rewarding — whether you’re ready to part with old pieces or trade them in for something new.

Discover why so many New Brunswickers are selling their gold right now — and how they’re doing it at Spicer Cole.

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Top 3 Reasons to Sell Your Gold Today

1. Gold Prices Are Still at Record Highs

The best reason to sell your gold right now? Maximum value.

Global demand continues to keep gold prices high, which means your jewellery — even pieces that are broken, outdated, or rarely worn — could be worth far more than you expect.

At Spicer Cole, our expert team evaluates each piece fairly and offers competitive, market-driven value on the spot.

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2. Turn Forgotten Jewellery Into Something New

We all have it: a jewellery box filled with pieces we no longer wear. Whether it’s an old ring, a broken chain, mismatched earrings, or inherited pieces that don’t suit your style, selling your gold is a powerful way to clear out the clutter and put that value to better use.

Many customers choose in-store credit to offset the cost of something new — a watch, a diamond upgrade, or a piece they’ll actually wear and love.

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3. A Simple, Trusted Process You Can Feel Good About

As Atlantic Canada’s most accredited gold and diamond store for over 30 years, Spicer Cole is built on trust, expertise, and transparency. Our team provides clear explanations and professional evaluations, so you can make an informed decision with confidence.

Whether you sell for cash or choose store credit, you’ll know exactly how your jewellery was assessed — and why it’s worth what it’s worth.

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How the Gold-Selling Process Works

Selling your jewellery at Spicer Cole is straightforward and stress-free:

Bring your items in-store to our Fredericton or Saint John location.
Our specialists evaluate your jewellery carefully and professionally.
Receive a fair, competitive offer based on current market value.
Choose your payout — cash or in-store credit.

That’s it. No appointments required, no hidden steps.

But remember — we don’t just purchase gold. We also accept platinum, old wedding bands and rings, loose diamonds, precious gemstones, estate jewellery and more.

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